08/10/2016

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The Decrease Increase below 8 values are considered as low, being equally low capacity of the binoculars to zoom in the image and appreciate details. Values between 8 and 10 are normal, and identify general use binoculars, adaptable to a wide range of requirements (boating, hunting, nature, surveillance, etc.). Increase between 10-16 values are now decidedly high, and achieved a remarkable approach of the image, with great capacity for appreciation of details. Finally, binoculars above 16 increases are very powerful, being particularly suited for specialized applications (point to long-distance, astronomy, etc.). The increase of the power in the binoculars normally implies a greater tendency to vibration of the image. Thus, an untrained person can focus hand easily binoculars 8 x, while other binoculars 16 x you'll very probably an unpleasant vibration of the image, having to resort to the help a tripod. In general, for binoculars magnification greater than 12 recommends the use of the tripod, and is practically obligated (if you want a precise vision) in binoculars 16 x or higher. As a notable exception, some stabilized high magnification binoculars are on the market mechanics or electronically (ZEISS, NIKON), needing no tripod, though at prices consequently very high. Other characteristic linked to high-powered binoculars is the decrease of the field of vision, that is, the area covered vision at a certain distance (in general 1000 m). For example, a 15 60 prismatic covers an area 1000 meters away or width of 75 metres, another of 10 40 vision increases the field up to 100 metres while a 8 30 model covers the same distance, a field of view of 135 m. This circumstance can be considered as one minor inconvenience, but it influences considerably the capacity or speed to locate an object or point when it they face the binoculars. Logically...
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Administrative Science For many years I was analyzing how innovative creative strategies were produced. The conclusion of this prolonged investigation has been this proposal in theory, which is based on the direct relationship between the qualities of products and recipients in the senses of the human being. Normally the Administrative Science classifies the product in: tangible, intangible, enduring, consumables, etc. I think this classification leads to advertisers to a common misconception, i.e. guide their reasoning based on very superficial criteria, such as believing that the motivations are only developed by external and perceived issues directly. For example the functionality and ease of acquisition, perhaps also the price. But the shape, color, texture, characteristics that go beyond the organoleptic, those that invade the unconscious, are more interesting and productive. If the publicist had the opportunity to know exactly what are the emotional reactions of a consumer when this testing one soft drink, at the same time that this slides into your palate and passes through his throat, leaving a mark on your taste buds, in their tonsils and internal mucous, would provide valuable information that could guide you directly to prepare messages that stand out that precise moment of satisfaction, even before his conscience this fully aware. It may be a little ambitious trying to know the intimate pleasures that trigger the satisfaction of consumers, but increasingly, advertising has tools that tuned his precision and are fully confident that this possibility is becoming more real to become a science. So if the publicist learns to classify products in a more productive manner, it may be closer to that intimate moment in which the consumer uses products. Based on this reasoning I have rated products as well: those containers products that we Harbor, and that inside manifest its usefulness, in which we feel comfortable,...